== Price positioning ==
At launch, the Amstrad CPC 464 was one of the most expensive 8bit computer on the market, as the consumer was forced to buy it with its tape deck recorder and monitor. [http://vg5000bazar.free.fr/html/articles/carriere_commerciale.htm Source]
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| Micro 7 21/11/1984 advertisements Vismo and Ordividuel
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But all things considered, it was an excellent value, as both a tape recorder and a monitor were expensive. And most buyers didn’t have spare ones to reuse as it was their first computer.
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